I was in Abilene, Texas, yesterday for a conference with those who minister to retirees in our churches. The group was not large, but it was quite interesting. Much of the program was really sharing what churches are doing as they begin to realize not only the challenges of a graying population, but the potential for the kingdom.
Here are a few of the facts that drove ministers to this conference and should drive every church into re-thinking and re-visioning its ministry with members aged 55 and above.
- In 2000, Baby Boomers (born between 1946-60) made up 28% of the U.S. population. In 2020 it will be 36%.
- Boomers own 77% of all financial assets in the United States. They also account for 80% of luxury travel.
- Boomers believe old age to start between 72-78. (They will not join any group with the word senior in it nor any other of our cute euphemisms.)
- Boomers intend to stay active. Here is what Newsweek (2/16/2010) reported, “These days, baby boomers don’t see retirement as a withdrawal from activity but as a new adventure. Many seniors will travel, volunteer, consult, and remain active, in addition to leaving some afternoons free for golfing and spending time with grandchildren. “It is a generation that is far more comfortable and even addicted in some ways to change and newness and adventures,” says Dychtwald. “They are going to pioneer a lifestyle where people reinvent themselves again and again and again.”
If you want to think about how this applies to your congregation, then think about how your membership would look if 35-40% of your members were 65 or older. This is where all of our congregations are headed—if we are not there already.
Most of us tend to think churches are dying if all we see is gray hair in the pews. As Boomers re-invent the retirement years, however, church leaders must re-vision the potential for good that retired Boomers have for the kingdom. For instance:
If Boomers are going to travel and remain active, they need to be challenged to revision their retirement as the time for a new mission, a new faith adventure! Re-read the above paragraph from Newsweek and apply it to Christian retirees. What can your church do to focus this energy and wanderlust for God? LST has seen a huge boom already in retired Christians going on short-term mission projects.
If Boomers own so much of the purchasing power in the U.S., they need to be challenged to be generous. You may be suppressing a cynical laugh at this, but let me suggest that instead of targeting the cash in their bank accounts, appeal to them to use their legacy, i.e., their estate, as an extraordinary resource for the kingdom.
And here is perhaps one of the most significant unknown factors that I can share with you: the Millenials (1980-2000) have much more respect for Age than we Boomers did for those before us. The next 25 years are a great opportunity for multi-generational synergy. We have an opportunity to escape things like worship wars that are driven primarily by generational differences, and, instead, see whole families—extended families, led by the grandparents sometimes—serving God in active and generous ways. The Millennials like the old and the Boomers want to relate to the young because they don’t think of themselves as old! What can you do with that phenomenon??
God knows we Boomers as a group have brought a lot of sin into the world. Perhaps these next twenty-five years are our opportunity for redemption. Wise church leaders will take advantage of this.
I AM A FAN OF LST FROM KENYA.